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c/estheticians•casey_barnescasey_barnes•3mo ago

Just counted 500 repeat clients in my book. Never thought I'd see that number.

3 comments

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3 Comments
the_robin
the_robin3mo ago
Honestly I used to think chasing new clients was the only way to grow. Seeing a number like that makes it clear how much more a repeat customer is worth. Changes your whole focus, doesn't it?
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hayes.tara
hayes.tara3mo ago
Right? @the_robin, I started just checking in with past clients every few months and it brought back so much work.
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grantl94
grantl942mo ago
Eh, new clients usually pay more upfront than the old ones who want discounts.
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