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Warning: the ops manager in Columbus made me sit through our own order flow and it was brutal
I was at our warehouse in Columbus last Tuesday for a fulfillment walkthrough and the ops manager had me place a real order on my phone while standing next to her. It took 11 clicks, three screens, and the shipping estimate was 2 days off from what our site promised, and I felt embarrassed watching it happen live. How do you even start fixing a checkout flow that bad when nobody on the team owns the whole thing end to end?
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